Facebook & Instagram Ads — By Application Only
We're Visible Media Co. — a Facebook & Instagram ads agency built to do one thing: turn your ad budget into a steady stream of warm, ready-to-buy leads. You run the business. We run the ads. No guessing, no wasted spend, no marketing eating into a week you don't have to spare.
What Shows Up On Your Phone
New Lead2 min ago
Sarah M. — requested a quote via Facebook ad
New Lead19 min ago
Marcus T. — filled out the lead form
New Lead1 hr ago
Dana R. — messaged the page directly
Illustrative example of a managed account's lead flow — not real client data.
Same Budget. Different Machine.
The dollar amount was never the problem. Who's driving the account is. Here's the same $1,000 monthly budget, run two different ways.
Without an Agency
Managed by Visible Media Co.
Cost-per-lead on Facebook varies by industry — reported 2025–2026 benchmarks range from roughly $0.86 to $75+ depending on vertical — and new/self-managed advertisers are widely reported to waste 30–40% of budget in their first months on the platform. Cited to show the real range of outcomes the same budget can produce; not a specific promise for any individual account.
Sound Familiar?
You didn't get this far by accident. But here's where most business owners get stuck with Facebook ads:
You boosted a post or ran a few dollars through Ads Manager, and got … not much. No leads, no idea why, no second attempt.
Money's going out the door with no real tracking and no testing — no clue which audience, offer, or creative is actually doing anything.
Between running the actual business, there are no spare hours to learn an ad platform that changes its own rules every few months.
None of that means Facebook ads don't work for your business. It means nobody's running them like it's their full-time job — because for you, it isn't. For us, it is.
How It Works
Four phases. No generic templates — every account is built around your offer and your numbers.
We dig into what you're already running (or why you're not), your offer, and your ideal customer — so we know exactly what should convert before we spend a dollar.
Creative, copy, targeting, tracking, and a lead form or landing page built to convert — set up right the first time, not patched together.
We launch, watch closely, cut what isn't working, and double down on what is — daily in the first weeks, not once a month.
Straight numbers on leads and cost-per-lead. Once we find what converts, we scale the budget into it — that's how spend turns into pipeline.
Inside a Real Ad Account Build
Pixel, events, and lead attribution wired up correctly from day one.
Multiple angles tested against each other, not a single guess left to run alone.
A form or landing page designed to convert, not just collect clicks.
Why It Works
Most people's first Facebook ad is also their first mistake — boosting a post with no tracking, no targeting strategy, and no idea what a "good" cost-per-lead even looks like for their business. We build the account right before a single dollar goes toward driving traffic.
That's the difference between an ad account that compounds and one that just quietly burns cash.
Apply to Work With UsWhat You Get Back
You didn't start this business to become a part-time media buyer. Every hour spent fighting Ads Manager, second-guessing targeting, or watching another "Facebook ads tips" video is an hour not spent on your product, your customers, or your team — the parts only you can do.
We take the entire ad function off your plate — strategy, creative, targeting, tracking, optimization, reporting. You get a lead pipeline. We get the headache.
*Typical owner-time opportunity-cost range cited in small-business marketing cost comparisons — not a guarantee of your specific time savings.
What Professionally-Run Ad Accounts Do
We're a new agency — so instead of asking you to trust our own case studies, here's what's documented across the industry.
Reported average return-on-ad-spend advantage for businesses working with specialized paid-social agencies vs. self-managed accounts.
— via Business Mate Agency, agency-vs-DIY comparisonOne documented case: an agency took an identical ad budget and cut cost-per-lead in half — tripling monthly sign-ups, without spending an extra dollar.
— via Business Mate Agency, agency-vs-DIY comparisonThe typical share of ad budget new, self-managed advertisers burn in their first 3–6 months just learning the platform — before results even start.
— via Redclawey, ad agency vs. DIY cost & ROI comparisonThe reported 2025–2026 range in cost-per-lead across industries on Facebook — proof the account setup matters as much as the budget.
— via industry Meta Ads benchmark reports (theEDigital, AdManage)Average lead-form conversion rate reported across Facebook Lead Ads in 2025 — the baseline a properly built account should be beating, not guessing at.
— via theEDigital, 2026 Facebook Ads benchmarksEstimated opportunity cost of an owner's own time spent managing ads themselves, at a typical $50–150/hr value — on top of whatever the ad spend itself does.
— via Redclawey, ad agency vs. DIY cost comparisonFigures above are independently published industry statistics and case studies, cited to show what's documented across the paid-social industry — not a representation of Visible Media Co.'s own client results. We're a new agency and don't yet have client case studies of our own to show you; we'd rather point you to real, sourced numbers than invent any.
What Happens Next
It's rarely one big break. It's a predictable stream of leads, reinvested on repeat, month after month. A look at that pattern when Facebook & Instagram ads are run by specialists instead of squeezed in on the side:
In 3 months, after an owner who'd plateaued running ads himself handed media buying to specialists.
— via Mangu Solutions, documented Facebook ads case study$114K to $563K in monthly net profit over 10 months, through disciplined ad spend scaling and creative testing.
— via Sweat Pants Agency, Facebook ads case studyIn 30 days, building a Facebook ad strategy completely from scratch for a small consumer brand.
— via Inflow, Facebook ads case study (Seltzer Goods)Case studies above are independently published results from other paid-social engagements, cited to show what's possible when Facebook & Instagram ads are managed by specialists — not a representation of Visible Media Co.'s own client results or a guarantee of similar outcomes for any business.
The Engagement
Not a "boost this post" freelancer. Not a self-serve dashboard you have to interpret yourself. A full ad management partnership.
A hard look at your offer, your current ads (if any), and your ideal customer — so we know exactly what should convert.
Creative, copy, targeting, conversion tracking, and a lead capture flow built to actually convert — built right, once.
Your account watched and adjusted like it's the only one that matters — because when you're one of our first clients, it basically is.
Direct access to us, every month, with real numbers on leads and cost-per-lead — not a dashboard link and radio silence.
Investment
A base management fee plus a share of your ad spend — so we're paid to grow your budget's results, not just to bill you. Exact numbers depend on your ad budget and goals.
Application required. We don't take on every account.
Is This You?
Why Listen to Us
I'm the founder of Visible Media Co. I'm building this agency from scratch — no big client roster, no easy shortcuts — and documenting the entire thing in public on YouTube: the wins, the mistakes, the actual numbers.
If you're one of our early clients, you're not just getting an ad account managed. You're getting someone with everything to prove, working your account like it's the only one that matters — because right now, it basically is.
“A $1,000 budget was never the problem. Nobody running it like their job is.”
Before You Apply
No — and any agency that guarantees a specific number is telling you what you want to hear, not the truth. What we guarantee is a properly built, professionally managed ad account and straight numbers on exactly what it's producing.
We work with businesses ready to invest at least $1,000/month in ad spend — that's separate from our management fee, which we'll go over on the call. Below that, Facebook's algorithm rarely has enough data to optimize well for anyone.
A flat base management fee, plus a percentage of your ad spend — so as your budget grows because the account is working, we grow with it, instead of charging you the same flat rate whether the account's thriving or coasting. Your ad spend itself is paid directly to Meta, not to us — we don't mark it up. Exact numbers depend on your budget and goals, which we'll walk through on the call.
Because you'll get real numbers, not a black box — your cost-per-lead, what's spending, and what it's producing, every month. We also don't take every account; if we don't think we can move the needle for you, we'll say so on the call instead of taking your money.
Yes — copy, creative direction, and targeting are all part of the build. You don't need to hand us a finished ad; you need a product or service worth advertising.
Time and the learning curve. Self-managed advertisers typically burn 30–40% of their budget in the first few months just learning the platform — we've already spent that tuition. You get an account run like a full-time job, because for us, it is.
We'll go over terms on the call — the short version is we want to earn the right to keep managing your account every month, not lock you into something that isn't working.
Apply to Work With Us
This isn't a scheduling page — it's a short application. If you're ready to invest in ad spend and want it handled end-to-end, we'll be in touch fast.